“Your Brand is What Other People Say About You When You’re Not in the Room.”
— Jeff Bezos
A ‘BRAND’ connects people and helps them to remember! And you know what? We consider ourselves as a ‘BRAND’ and maybe you too 🙂 and the actionable thing is we have enough dots (33 dots) to connect with you to solve your content needs! This is us, this is MUSKLY!
Learn More About The Brand, MUSKLY?
Name:
The word “MUSKLY” comes from the main word MUSK (noun) and its adjective is “musky” which means something like fragrance, beauty, perfume, etc.
The name “MUSKLY” is easily rememberable and smelly. Generated from its creator ‘SocialMusker’, when he was on working mood as a Content Marketer. Which is now an integral part of our brand.
Slogan:
“CREATE CONTENT, THAT SPREADS!”
A clear tagline is important to complement an easily recognizable brand. By showcasing exactly what we sell, our partners have no doubt about our offerings. It is also easy to make a connection with our content creation passion that people love to spread.
The Logo (Icon+WordMark):
MUSKLY logo is formed with two components (Icon+ WordMark). The icon shape of MUSKLY means a lot! There are 33 dots that are the examples of contents, all together in a spreading mood!
According to The secret of the tarot blog–
Number 33 is considered a Master Number in Numerology, which means that it resonates at a higher vibration than other numbers. Someone says it as an angel number! On the other hand, Number 3 is the number of creativity, self-expression, and the manifestation of creative talents. If number 3 were expressed as a mental state, it would be best thought of as joy and creative vitality. When a number is repeated, as the three is in Master Number 33, its vibrational essence is multiplied and its power to resonate throughout your life is greatly magnified.
WordMark Font:
We used the font “Nasalization ” in our wordmark shape!
‘Nasalization’ is an ultramodern sans serif typeface with a nod to the 1975 Nasa logo. In OpenType savvy applications, a slanted M and W will automatically flip or straighten out depending on neighboring characters.
Color (Background & Palette):
You know, Brand colors play a large role in how a brand is perceived, it help with recognizability and memorability, and it has the potential to attract the right kind of customers, clients, and blog readers. Most importantly, color is one of the noticeable, recognizable, tangible components of a brand and that goes for MUSKLY too!
This is something that powers up a brand to communicate with its clients and visitors to help them feel and remember the brand! We love our colors and palettes as well. We chose Purple as our dominant color (comes from Primary Color Blue+Red=Purple)!
According to Arteqo Consulting (The European Web Agency), the RGB or Red, Green, Blue color model is a color model that describes any color as a mixture of red, green, and blue colors. This is an additive color model, meaning that it adds different amounts of red, green and blue to black, black being the absence of color. The Plump Purple color consists of 35% red, 27% green and 70% blue. In absolute RGB units (where the minimum is 0 and the maximum is 255) it is 89 red, 68 green and 178 blue. In other words, the RGB code of the plump purple color is RGB (89, 68, 178)
Thus, MUSKLY’s color is PLUMP PURPLE (RGB #5845AE)?!
Wow! Do you know why:)?
Purple is closely associated with creativity, imagination, royalty, nobility, luxury, and extravagance. It’s a very rare color in nature, and many relate it to creativity and mystery. This is one of the main reasons we chose Plump Purple as our branding color! As we’re working on something creative, yes creative content creation, thus Plump Purple is a perfect fit for us!
Black as secondary and Dark gray as for optional color we chose for MUSKLY!
Font Selection:
MUSKLY uses POPPINS as its primary body font family. It should be used in all materials to maintain consistency in our landing pages, messaging, branding, blogging & social media!
Brand Spelling:
MUSKLY (Stand to be on CAPITAL LETTERS in the Logo!)!
In your typewriting please write like this- ‘MUSKLY’ 🙂 but please do not punch. on our face by writing as ‘Muskly’, ‘muskly’ or ‘Muskly’ 🙁
So, this is MUSKLY not Muskly!